Head of Sales - Nordics

Head of Sales & Growth | Marketplace SaaS / Scale-Up / B2B Growth

Strategic commercial leader with experience scaling high-growth SaaS and marketplace businesses across Sweden and the Nordics, combining revenue ownership with operational GTM leadership.

Revenue and growth operator, driving +51% YoY growth followed by +29% YTD growth through market expansion, retention strategy, commercial efficiency and cross-functional execution.

Leadership experience across sales, growth and customer functions, building and mentoring high-performing commercial teams focused on expansion, retention and long-term market development.

Data-driven GTM strategist, partnering closely with Product, Marketing and Analytics teams to localise go-to-market initiatives, optimise performance metrics and improve commercial decision-making.

Strong operational scaling background, establishing sales structures, forecasting models, budgeting frameworks and performance management systems within fast-growth environments.

Market expansion specialist with experience launching and scaling new geographies, combining market mapping, segmentation and customer insight analysis to support sustainable growth.

Commercial transformation experience across SaaS, telecoms and certification businesses, including pricing strategy, segmentation projects, post-merger integration and process optimisation initiatives.

Experienced people leader with a track record of hiring, coaching and developing sales and customer-facing teams, combining strategic leadership with hands-on commercial execution.