GroTech Search Welcomes Bobby Badnall to Lead Senior GTM & Leadership Hiring

We’re excited to announce that Bobby Badnall has joined GroTech Search, strengthening our capability across senior Go-to-Market and leadership recruitment.

Bobby joins as a Senior GTM Recruiter, with a particular focus on helping high-growth technology companies identify and secure senior commercial talent across Europe.

His core focus will include searches across:

• Sales Director & Head of Sales
• VP Sales & CRO
• Chief Commercial Officer
• Country Manager & Regional Leadership
• Senior Enterprise Sales
• Customer Success & Revenue Leadership
• Other business-critical GTM appointments

Strengthening GroTech's Leadership Offering

GroTech has always focused on helping ambitious SaaS and technology businesses build high-performing commercial teams.

As our client base has grown, so too has the number of companies asking us to support more senior and business-critical appointments.

Leadership hiring requires a different approach.

The strongest candidates at this level are rarely applying to job adverts. They need to be identified, approached and engaged with a compelling reason to consider an opportunity.

It also requires recruiters who can properly understand the commercial challenge behind the hire—not simply the job description.

Bobby's experience and search-led approach make him a great fit for where we're taking GroTech next.

A Headhunt-First Approach

Bobby will work closely with founders, CEOs, CROs and commercial leaders to understand what their business genuinely needs from its next hire before taking a role to market.

That means looking beyond titles and CV keywords to understand areas such as leadership capability, commercial ownership, market knowledge, team building, new-business performance and the candidate's ability to operate within a company's particular stage of growth.

It's an approach that aligns closely with how we already work at GroTech: targeted searches, detailed market mapping and a focus on quality over volume.

The Next Stage for GroTech

Bobby joining represents another important step in GroTech's growth.

We'll continue supporting companies across the wider GTM function—from SDRs and Account Executives through to Customer Success, Sales Engineering and Revenue roles—while further developing our capability across Leadership and Senior GTM Search.

For clients, it means we can increasingly support the complete commercial hiring journey: from building the first GTM team in a new market through to appointing the leaders responsible for scaling it.

And we're only getting started.

Welcome to GroTech, Bobby.